23 Februar, 2018


For the second year in a row iDeal Of Sweden are partnering up with Brightstar at the Mobile World Congress, MWC, in Barcelona. During MWC we are going to take note of the latest tech trends, meet customers and retailers and present the newest additions of our product collection. The event takes place for four days and it gathers over 100,000 participants, around 2,000 exhibitors and it showcases the latest techniques and the most innovative products in the Telecom industry.

Samy Mustafa, Global Sales Manager of iDeal Of Sweden, is impressed about the reach of the event and the broad spectrum of key-note speakers, exhibitors, innovative themes and attendees. “It is important to a company that operates in the forefront to stay updated and MWC is an excellent way to stay up to date with the latest news in our business” he says. iDeal Of Sweden is attending as a prioritized partner to Brightstar. „As a key global partner, together with the dedicated and experienced Brightstar team, we have a great representation during the event“ Samy describes.

Among the themes for MWC 2018, topics like the 4th industrial revolution, the digital consumer and applied AI stand out. Well known business personalities like Sue Siegel from GE, Ran Krauss from Airobotics, Cher Wang from HTC, Börje Ekholm from Ericsson, Marie Ehrling from Telia Company and Christopher Young from McAfee are on the list of key-note speakers.

We at iDeal Of Sweden look forward to the interesting days ahead and when MWC kicks off on Monday, we promise to keep you updated with news and highlights. Follow us on LinkedIn to make sure you don’t miss out! Are you present in Barcelona? Please Visit us at MWC at the Brightstar Pavilion, Hall 2, Booth 2I20.

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